Thursday, November 26, 2020

'Tis the reason

 Thanksgiving is always problematic for small town weekly papers, which - in the U.S. - traditionally come out on Thursdays (I understand in Canada they come out on Tuesdays).

As one would suspect, my newspaper is not printed on Thursday, it's printed on Wednesday and goes out to subscribers in the mail Thursday. Because of the holiday, the paper this week goes in the mail Friday.

Still, it was an abbreviated week. My printer had to print all its other papers - both for Wednesday and Thursday - on Wednesday, so we had no leeway to be late. But we met the deadline.

The bigger problem was out bi-weekly Mount Pleasant paper, which is dated on Saturdays. Normally it would be printed on Thursday. I would have assumed this week it would be printed on Friday, but the printer said its employees also wanted the day after Thanksgiving off.

It took some rushing, but we also got the Mount Pleasant Mirror done and printed on Wednesday. So I have a certain sense of accomplishment.

The Mirror is a new paper, started this year, so it does not have a periodical postal permit and only a handful of mail subscribers. Therefore it is distributed free in Mount Pleasant. It will be delivered on Friday, so we can be back at our Clarksville office for Small Business Saturday.

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